Agency:  VCCP

Type:       TV / Poster / Online

Role:        Creative / Art Director

Director:  Simon Willows

This project was a pitch win against Mother, who had handled the business for several years, but were losing touch with the target demographic.

The brief was to reinvent Oasis for a "white van man" audience. So we created a Carry On type miniature world, where a promiscuous Oasis could get it on with all sorts of lunches.